Haoran is a trilingual strategic and creative marketing leader with 7+ years of experience driving brand development, integrated campaigns, and business growth across hospitality, real estate, and cultural sectors. Proven ability to lead marketing teams, execute high-impact campaigns, and translate creative vision into measurable results, with background in digital strategy, event production, graphic design and community engagement.

In the past two years, Haoran has successfully launched two cocktail bars: 929, a Canto and Mando-pop inspired cocktail bar, and 56709, a Japanese City Pop-inspired cocktail bar. These establishments have secured placements in media outlets such as The New York Times and Eater, and have a strong and active presence on social media platforms.

Previously, Haoran led the marketing and creative initiatives at Industry City, a 6 million SF adaptive reuse project that consists of retail, office, event venue, and public spaces.