Industry City: Rebranding




Industry City: Rebranding
Role: Graphic Design, Art Direction
Industry City is a 6 million sq ft creative ecosystem of experiences, eateries, events, and everything in between located in Sunset Park, Brooklyn.
With a redesign of the website, Industry City received a set of new brand standards and assets. Haoran’s key role is to ensure all the materials align with the brand visually and adopt the new branding to develop assets including signage, poster, digital advertisement, visitor map, and more.